“Happy employees make a successful company.” Check out this social media strategist’s observations!

Monday: MicroBusiness and Marketing Marvels FROM THE DESK OF MILES EVERSON: Having happy employees isn’t simply a way to boost office morale or your company’s reviews on Glassdoor. According to studies, employees who feel satisfied at work will be more productive and are more likely to help hiring managers recruit top talents and other great team members. Aside from that, these workers are more likely to stay at your company much longer than those who only view their work as a job or obligation to fulfill. Do you agree with these statements? Allow me to feature another remarkable person today and let’s learn more about his insights and observations as an experienced social media strategist. I hope you keep reading and learn a lot from today’s Monday Marvels! CEO, MBO Partners Chairman of the Advisory Board, The I Institute

“Happy employees make a successful company.” Check out this social media strategist’s observations! Drew Hendricks: Social Media Strategist Drew Hendricks is an experienced social media strategist and a tech and environment enthusiast. As someone who’s been in the industry for decades now, he was able to write and contribute articles for top websites such as Forbes, National Wildlife Federation, Inc.com, and The Huffington Post. Hendricks has more than 500 connections on LinkedIn and over 99 SEO endorsements from different managers and business leaders. Aside from that, his work as a social media strategist at various companies led him to gain great insights about some factors that help an enterprise survive even in the midst of fierce competition. I’m sharing his insights and recommendations with you here in the hope that you, as an independent professional, will learn from these tips and apply them to your own career. Are you ready to expand your knowledge? Well then. Let’s go! Hendricks’ Tip #1: Commit to your professional development. Hendricks said that for most people, what matters most in a job is not the paycheck or the lifestyle the job offers; it’s the professional development. But what about in the independent workforce? Does that mean there won’t be any room to grow because you are not working full-time for a certain company? Hendricks said that isn’t the case with independents. According to him, constant reaffirmation is important to help you progress in your chosen career and develop new skills. Attend training sessions. There’s no shortchanging the benefit of knowing you’re in an environment where learning is highly valued. Hendricks’ Tip #2: Embrace autonomy. This advice from Hendricks is definitely suitable for you! Based on his experiences, he observed that no one likes having someone breathing down their necks. Whether a person is a business executive or employee, autonomy is important. By “autonomy,” Hendricks meant that a person should be given ample space to freely move around and think so he or she will be able to function well in the workplace. As for independents, Hendricks said that it’s a good thing because autonomy is already being experienced by these kinds of workers. However, he reminds these people to not take this autonomy for granted as it can also break their careers. Hendricks’ Tip #3: Keep work at work. According to Hendricks, the increasing breakdown of strict physical delineation between the workspace and home, especially nowadays due to the COVID-19 pandemic, can mean that the workday never stops. Because of that, he believes workers, whether full-time employees or independents, need to put in place certain measures to remind themselves that they also need time to rejuvenate. As someone who’s been in the business of supporting many independent professionals for several years now, I have seen the real need for a healthy work/life balance. Yes, as an independent, you hold your time in your hands but I know some who tend to go overboard and work non-stop, even on the weekends. Just kind and friendly advice: As much as possible, don’t get used to that habit as doing so might cause you to get burned out in the long run. That’s much more detrimental to your career. Instead, set boundaries for the days when you’ll be working and for the days when you’ll be resting, relaxing, and bonding with your family and friends. Hendricks’ insights and observations are simple yet very practical. As a professional myself, I agree with all the things he said on the list above. Besides, when you apply these tips to your personal life and career as an independent professional, you’ll be able to better market yourself and also conduct effective marketing campaigns and strategies for your clients. That would be a really awesome scenario, right? Hope you’ve found this week’s insights interesting and helpful. Follow us on LinkedIn. Stay tuned for next Monday’s MicroBusiness Marvels! How do you create a restaurant business and become an overnight success at the age of 52? Learn more about Ray Kroc and his McDonald’s marketing strategy on next week’s MicroBusiness and Marketing Marvels!